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Top WordPress Plugins to Help You Be Heard

If you want to create a brand online that will help you to reach a large audience and make yourself heard, then you need to use WordPress. There is absolutely no question that WordPress is the very best platform for blogging and that’s thanks to the fact that it is free, incredibly customizable and very powerful. WordPress is used by most of the top brands on the web, including numerous Fortune 500 companies, and it is completely freely available for anyone to install.

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The Forgotten Power of Online Communities

Back in the early days of the internet, forums and ‘message boards’ were all the rage. These were pages on websites where people could log in and post messages relating to the subject of the site and this way they could discuss their favorite topics, get advice and maybe even make friends.

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How to Create the Kind of Content That Gets Shared

If you want to thrive on social media, then you really need to take advantage of the nature of the platform. Social media platforms offer us a huge amount of potential because they allow us to tap into real social networks and connections that exist in the real world. This in turn allows information to spread through that web of connections just as it does offline – and that’s where the concept of something going ‘viral’ comes from.

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How to Create a Personal Brand

When you hear the word ‘brand’, you probably think of things like Apple, Microsoft, Virgin or Coca-Cola. These are some of the biggest brands in the world and we have pretty good ideas of what to expect from their products and services, of what their logos look like and of what their guiding principles are.

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How to Create a Brand That People Want to Get Behind

If you want to make the maximum impact on the web, then it’s not enough to have a social account and a blog. Rather, you need to make sure that there is a brand behind that social account and behind that blog – something that ties all of your posts and all of your comments together under a single banner and something that people will feel is more than the sum of its parts.

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Creating Your Facebook Page

When you start promoting yourself on social media, you need to make sure that you choose the right social media channel for the specific message you’re sharing and for the audience you’re trying to reach. In other words, if your business is all about gardening then you might have a slightly older audience, in which case Instagram might not be the best place for you. This requires research of course.

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